Marketing & Sales
epub |eng | 2015-05-25 | Author:Bernasek, Anna & Mongan, D.T.
Checking on Checking Look at all the ways companies are already exploiting trust through the proliferation of fine print. Take something many people think they’re pretty familiar with, the basic ...
( Category:
E-Commerce
May 31,2015 )
mobi, epub, pdf |eng | 2015-05-17 | Author:Andrade, Romuald [Andrade, Romuald]
After you develop this context, you can start to build a powerful new way to view your website’s data. In doing so, you are moving beyond numbers and into the ...
( Category:
Consumer Behavior
May 28,2015 )
epub |eng | 0101-01-01 | Author:Kate Aaron [Aaron, Kate]
CHAPTER SIXTEEN We left Eric’s house in the early evening. I sank happily into the leather passenger seat and waved to Elaine and Lorna, who were standing in the doorway ...
( Category:
Romantic Comedy
May 27,2015 )
epub, mobi, pdf |eng | 2015-05-10 | Author:Richard H. Thaler [Thaler, Richard H.]
Many first and second level thinkers guessed 33 and 22. But what about the guesses of 99 or 100; what were those folks up to? It turns out that they ...
( Category:
Consumer Behavior
May 25,2015 )
epub, mobi |eng | 2012-05-03 | Author:Roger Dawson [Dawson, Roger]
Chapter 38 Information power Why do countries send spies into other countries? Why do professional football teams study the replays of their opponents’ games? Because knowledge is power, and the ...
( Category:
Negotiating
May 4,2015 )
epub, mobi |eng | 2011-06-20 | Author:Gad Saad [Saad, Gad]
Having provided an example of the power of local advertising from my own backyard, I turn next to a discussion of two advertising copy elements that are culturally determined: color ...
( Category:
Marketing
April 27,2015 )
epub, azw3, mobi |eng | 2010-03-11 | Author:Raju, Jagmohan & Zhang, Z. John [Zhang, Z. John]
Fifth, automatic markdowns boost repeat traffic. They are a good way to entice shoppers to visit a store repeatedly, particularly for price-conscious shoppers who might otherwise avoid stepping into a ...
( Category:
Marketing
April 5,2015 )
epub, mobi |eng | 1998-01-02 | Author:Carl Hiaasen [Hiaasen, Carl]
Fantasy Fantasy Island IN A FEW MONTHS, an eighty-five-thousand-ton ocean liner will be launched from a shipyard in Marghera, Italy. The ship is decorated like no other of its kind. ...
( Category:
Entrepreneurship
March 31,2015 )
epub |eng | 2015-03-16 | Author:Jeremy Gutsche [Gutsche, Jeremy]
THE REBIRTHING OF A BADASS BRAND More than a century and a half ago, a long-bearded man named Hiram Walker made his first moonshine, and it was fantastic. He knew ...
( Category:
Research
March 22,2015 )
mobi |eng | 2010-08-04 | Author:Tybout, Alice M. & Calder, Bobby J. & Philip Kotler [Tybout, Alice M.]
Price and Promotional Discrimination Although economists maintain that the ability to charge different prices to different customers promotes efficiency by clearing the market, U.S. law has focused on ensuring the ...
( Category:
Marketing
March 7,2015 )
epub |eng | 2005-03-04 | Author:James McGregor
The Little Red Book of Business Be tough. The Chinese respect it. Never “tremble and obey” if doing so will damage or destroy your business in China. If engaged in ...
( Category:
Global
March 5,2015 )
mobi |eng | 2012-06-14 | Author:Cline, Elizabeth L. [Cline, Elizabeth L.]
Maui and I took the elevator back downstairs and walked into a dimly lit warehouse hidden away on the far side of the donation drop-off area. This room, Maui informed ...
( Category:
Marketing & Sales
March 4,2015 )
mobi, epub |eng | 0101-01-01 | Author:Ellen Ruppel Shell
CHAPTER SEVEN DISCOUNTING AND ITS DISCONTENTS I’m not convinced you’re going to have the same immediate desire to go back to consumption and debt. A lot of young people have ...
( Category:
Consumer Behavior
March 4,2015 )
epub |eng | 2012-01-17 | Author:Andrea Hiott [Hiott, Andrea]
Meanwhile, back in the Grey Advertising offices in New York, there had been little response to the memo Bill had sent, his version of The Things We Think and Do ...
( Category:
History
March 4,2015 )
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